The Financial Management Centre

Website and brochure design, and a range of marketing support from advertising to email-shots, help build a family of brands and promote franchisees to their local markets.

What we delivered

Advertising
Brochure Design and Production
Direct Mail
Email Marketing
Event Material
Print Management
Website Design


Website

www.tfmcentre.co.uk

www.thelocalbookkeeper.co.uk

www.thelocalaccounts
department.co.uk

"We have put a variety of projects with Preview and each time their creative input and practical advice has been extremely valuable in building effective communications that deliver a good return on our investment."

Felicity Plowman,
Marketing Manager

Brief

The The Financial Management Centre (TFMC) deliver a bespoke financial management service for businesses of all sizes through The Online Bookkeeper, The Local Bookkeeper and The Local Accounts department franchises. We have been working regularly with TFMC as one of their marketing partners since 2009, producing creative solutions for a number of projects including website design, exhibition materials and direct mail.

How we helped

Working closely with the Marketing Manager for TFMC we designed the new websites for The Local Bookkeeper and The Financial Management Centre, working with their own development team to launch both the head office and a number of individual franchisee sites for both services.

We've designed and produced a range of direct mail pieces for The Local Accounts Department and The Local Bookkeeper, including a brochure and DL mailer, as well as utilising digital personalisation technologies in order to print a number of different versions of an 8 page document for different TFMC franchises. Recent work includes an HTML email template for The Local Bookkeeper and a 3x4 pop stand in line with the brand style and guidelines for TFMC.

Results

Based on a strong, ongoing relationship with the team at TFMC, we have been able to help them grow and develop the different service brands, delivering them through a range of creative across an ever increasing number of franchises. The business' growth has even attracted coverage in the FT.

TFMC
TFMC